Magazine

Building a stronger brand in the payment industry: girocard embraces sound

With 7.5 billion payment transactions per year, girocard is Germany’s market leader – and is now enhancing its brand identity with a new audio experience.

Client statement by Benjamin Schmid, kicker / Olympia-Verlag

“Lively, assertive, and confident – that’s how the kicker brand sounds! Thanks to WESOUND’s expertise, we’ve successfully translated our brand values into sound.” Read here the full statement from Benjamin Schmid, kicker.

The sound of kicker

We are thrilled to introduce the “kicker Audio Branding” case. From the very beginning, our collaboration with the kicker team was marked by true partnership and a shared vision: to give kicker a distinctive acoustic identity that makes the brand audible and tangible across all touchpoints.

Team Deutschland at the Olympic and Paralympic Games in Paris 2024

The Olympic and Paralympic Games in Paris are behind us. With the video from German Sports Marketing, the memories of this extraordinary sporting event come alive.

Olympics 2024 in Paris: Now. Forever.

The first week of the Olympic Games in Paris is behind us – and what a week it was! We were there live, experiencing moments that will stay with us forever.

kicker audio branding – Calling all sports fans!

We at WESOUND are currently developing an innovative audio branding for kicker, Germany’s leading sports portal.

Health Relations: Audio Branding for the pharmaceutical industry

The magazine HEALTH RELATIONS spoke with Carl-Frank Westermann about audio branding for the pharmaceutical and healthcare industry. You can read the entire article here (in German).

Team D: Brand artist partnership with Clueso

DSM (Deutsche Sport Marketing), with the mediation and consultation of WESOUND, has succeeded in bringing Clueso on board for a brand-artist partnership with Team Germany and Team Germany Paralympics!

Study: Human Touch in AI Voices

We are excited to share the research findings of our former colleague Lino Knödler and his co-author Christian Rudeloff.

The WAKE-UP CALL is finalist at the New York Festivals

We are thrilled to announce that THE WAKE-UP CALL by Laut gegen Nazis has been selected as a finalist at the NEW YORK FESTIVALS.

Olympic Summer Games 2024: The Team D Brand Sound

For the Olympic Summer Games 2024, the brand sound of Team D is adorned with musical French nuances. As always, the acoustic and visual design concept is in harmony.

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