Client statement: Katharina Rubbert, TARGOBANK

“Together with WESOUND, we have expanded our brand presence with another important component: the brand sound. It succinctly encapsulates the TARGOBANK personality acoustically: supportive, simple, and enthusiastic. We aim to engage with our customers on an equal footing. Therefore, together we have developed a sound comprised of real tones and singable melodies. Our brand promise ‘Tailwind’ is also a significant part of the TARGOBANK sound identity.”

Katharina Rubbert, Head of Brand Management, TARGOBANK