WHY SHOULD BRANDS HAVE THEIR OWN AUDIO STRATEGY?

“WHY SHOULD MY BRAND HAVE ITS OWN AUDIO STRATEGY?”

We are often asked this as a sound agency. A reference to the rapid development in the field of audio technology is often enough to illustrate the importance that audio currently has in our lives. Every day, the world around us is controlled more and more by what we hear!

New entertainment formats in the field of audio are popping up almost daily! Clubhouse and podcast are certainly the most talked about formats at the moment.

But not every format is relevant for every brand, but that’s exactly what it’s all about: analyzing at which brand touchpoints added value can be generated for the target group via audio content. This can be, for example, the development of an own brand voice or a sound logo to strengthen brand recall – or a podcast that introduces the brand world in an entertaining way.

With WESTARTER, we want to give companies the opportunity to develop an audio strategy together with us in a very quick and uncomplicated way. Standardized packages with clear timings and budgets make it easy to get started with this complex topic, don’t you think?

Contact us!
www.westarter.de/en/