“Master of Arts in Sound” is a new Master’s Program at the University of Applied Sciences and Arts in Dortmund with a focus on
• Advertisement (Sound Branding)
• Ecologic design (Acoustic Design / Soundscape Composition)
• and industry (Product Sound Design).
This semester, Felix Urban will teach a module “Product Sound Design & Sound Branding”. Learning objectives: In this seminar theoretical basics, strategic solutions and productions within the area of applied Sound Design will be developed. In individual work and in team work the participants will run through a practical project process in the development of Brand Sound Identity. The result will be presented on a conceptual and auditory level.