WESOUND starts theme partnership with CultureInvest! Congress 2018

WESOUND is sponsor of the Culture-Invest! Congress 2018

For the first time WESOUND is participating in the CultureInvest! Congress as a theme partner for cultural brands. From 12th to 13th November in Berlin it will be all about the positive interaction between aesthetics and efficiency of cultural brands with a special focus on the design of audiovisual touch points. In cooperation with the event organizers Causales, WESOUND has arranged a program with renowned experts to highlight the subject from different aspects. In the panel discussion the referees will discuss how this is also relevant for city marketing.

CultureInvest! Congress | Forum „cultural brands“
Program 13th November 2018

Sound Culture and Auditive Brand Staging
Carl-Frank Westermann, CEO of WESOUND GmbH

SEAT Urban Culture – Street Culture
Susanne Franz, Global Marketing Director SEAT

SmartSquare – Urban Cultural Storytelling Lab
Prof. Jens Bley, Founder eCultureLab@HCU

BTHVN2020 – „Beethoven Discovery Year“
Christian Lorenz, Artistic Director, Beethoven Jubiläums GmbH

Digital partnership Staatsoper Unter den Linden & BMW
Matthias Schulz, Director of Staatsoper Unter den Linden

Soundscapes – Cultural Landscapes are Sound Landscapes
Dr. Cornelius Ringe, CEO of WESOUND GmbH

Podium discussion
Urban Sound Culture. Sighthearing – what are the audible highlights of your city?
Participants: Referees of the theme forum

More program information can be found here.

Download the congress program here.

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Deutscher Radiopreis 2018 | Jury member Carl-Frank Westermann

Jury member Carl-Frank Westermann at the award show of the Deutscher Radiopreis 2018

Carl-Frank Westermann is proud to be a jury member of the „Deutscher Radiopreis 2018“ (German radio award). Yesterday, at the award show in Hamburg the audience celebrated the winners: reporter, news presenter, moderators and radio people who generally work more in the background.

The Deutsche Radiopreis honors their achievements for a multifaceted and colorful radio program.

The independent jury nominated 33 finalists out of 385 submissions.

Further information on:

https://www.deutscher-radiopreis.de/radiopreis/gala_2018/Netzticker-Reaktionen-auf-die-Radiopreis-Gala,liveticker752.html

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SENSEation workshop for SEAT at the Primavera Sound Festival 2018 in Barcelona

SEAT is one of the brands that is aware of the siginificant impact sound has on us in our daily lives. They invited Cornelius and Sebastian to the Primavera Festival in Barcelona to bring this message across in a highly interactive SENSEation workshop.

This new multisensory show concept allows us to talk more accurately about music, sound and silence. We surely left a lasting impression on our listeners….

Thanks SEAT – we had a blast!

Video production by Rebel Media

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WESOUND loves NEPOS | Crowdfunding campaign for the launch of NEPOS 1

WESOUND loves NEPOS, the tablet for the generation 65+. As we see a great potential here and think the NEPOS team is not only very nice but also very talented and professional, we have been supporting NEPOS from the start. WESOUND has developed UI sounds for the digital device which give orientation and thus optimize the user experience.

Let’s now support the launch of the NEPOS 1 and the crowdfunding campaign on Companisto together. Let’s make the digital world more accessible for elderly people!

Companisto Campaign, starting May, 29th at 12pm:

https://www.nepos.de/companisto

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Nepos Radio Spots

nepos_940px_header_RZ01Nepos radio spot series „Ageing with Joy“ by Wesound

Nepos has developed a tablet for the generation 60+. For their radio commercials, Wesound playfully explores the limitations that come with age. The target group of the spots “Ageing with Joy” are the 30 to 50 year olds, so the children and grandchildren of the 60+ generation.

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The speakers are an old man and an old woman, with a zest for life and a great sense of humour.  Like in a game of improvisation theatre, they shout out words that the other reacts to in a flash. The two are in a good mood and sometimes laugh about their own jokes.

Ageing comes with a lot of restrictions but with Nepos N1, the Internet becomes one of the things that no longer present a hurdle. The tablet is clear, easy to operate and fun. Access to the digital world creates new experiences for the generation 60+ and moments of happiness.

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Keynote on „Customer Journey Mapping“ at Berlin School of Economics and Law

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Our colleague Felix Urban was invited as a guest speaker at the „Online Marketing“ course of the new international masters programme “Marketing Management” at the “Berlin School of Economics and Law” (HWR Berlin). On invitation of lecturer Annalies Beck, Felix Urban gave insight into his practical experience of working with the “Customer Journey Mapping” method as a tool for “User Experience Research” and Marketing planning. The lecture took place on January 22nd 2018. It included a keynote and discussion with the students.

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WESOUND sucht Verstärker/in

Für unser Büro in Hamburg suchen wir ab sofort:

• Junior Projektmanager/in im Bereich Marketing

• Praktikant/in im Bereich Marketing/Kommunikation

Wir bieten Projekte an der Schnittstelle Marke, Musik, Kommunikation, Event, Produktentwicklung.

Weitere Informationen schicken wir euch gerne zu. Bitte schreibt uns einfach eine E-Mail.

 

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Covestro „Pushing boundaries to make the world a brighter place“

COVESTRO is the world-leading supplier of high-tech polymer materials for key industries.
The innovative solutions push the boundaries of what’s possible – to make the world a brighter place.
The positioning “Pushing Boundaries” is intriguingly being highlighted in the image film.
WESOUND developed the sound logo and was responsible for the speaker casting and the voice over of the image film.
COVESTRO’s brand values “Curious”, “Courageous” and “Colourful” set the tone for the creative concept and production.
The sound logo is now in use in various company films and media.

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WESOUND Christmas Baking

The WESOUND team wishes you all a healthy and happy holiday season with family and loved ones! May your days be filled with joy and laughter through the New Year. Turn up the volume and listen to the sound of our Cantuccini

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